Advanced Presentation Skills Seminar

This is a five-day seminar that covers the advanced skills and techniques to deliver high stakes sales conversations and presentations. The topics covered are for both formal stand-up sales presentations and less formal sales discussions when the sales person is seated at a table with the customer. The target audience for this training is salespeople or sales teams who sell to businesses and have already attended the Fundamental Sales Presentations Skills seminar. Class size is limited to six students. Students must bring a presentation and be ready to present at the start of the seminar on Day 1.

Seminar Content

Day 1

Review of Presentation Fundamentals
Take 1: Baseline Recording of Student Presentation
Neuroscience of Messaging
Presentation Makeover Workshop

Day 2

Take 2: Recorded Practice Session
The Science of Storytelling
Techniques to Keep Your Audience's Attention
Adding Advanced Techniques to Your Presentation Workshop

Day 3

Take 3: Recorded Practice Session
Taking Your Audience on a Memorable Journey
Adding Milestones to Your Presentation
Leveraging Audience Enthusiasm and Dealing with a Difficult Audience

Day 4

Take 4: Individual Presentations to Audience. Recorded and Audience Feedback
Seminar Feedback
Graduation

Seminar Materials

In addition to the B2B textbook, each student will receive the following:

Hardcopy of all materials presented and used in the seminar
Digital format of all materials presented and used in the seminar
Coaching report with detailed feedback on the student's Take 4 presentation including a summary of their presentation skills and recommended actions to improve their delivery
The book Conversations That Win the Complex Sale which will be referred to throughout the training
Certificate of completion at the end of the seminar

Event Logistics

The seminar will start at 8:30 a.m. and finish at 5:30 p.m. each day including the last day. Coffee breaks and lunch will be provided as part of the seminar registration fee. A separate area in the training room will be provided for participants to set up their computers. Internet access will be provided during the seminar. Students need their computers to complete several exercises. Participants are required to turn off their hand-phones during the seminar. There will be regular breaks and one-hour lunch, allowing students to check e-mails and messages. Students should plan to allocate one hour after each training day for review and completing evening assignments.

What graduates of the B2B Professional Sales Advanced Sales Presentations Skills Seminar have to say:

"This training is clearly advanced. The fundamental presentation skills training was excellent and gave me the confidence to stand in front and present. This seminar gives you the tools and confidence to connect with individuals in your audience. I agree with the instructor being a great presenter requires a strong grip on the fundamentals and then layering on these advanced techniques. Thank you!"

— Philip, Rio

"I love the theory and concepts from neuroscience. The game changer for me is the importance of stories and how to tell a story effectively. I can see how this will differentiate me from the other salespeople who go in and present a canned presentation (like I used too)."

— Iwan, Singapore

"I have learned so many new things in this seminar that I have already incorporated into my next presentation. I feel like I want to say sorry to my clients for my old presentations and charge admission for my next one :>)"

— Vanita, Bangalore

"It is the first training that I have ever attended that the instructor limited the class size to such a small number—six. And this is what makes this class so special. It is the first time that I have received one-on-one coaching in a seminar, and it has helped me learn a lot more and better."

— Jeremy, Denver

B2B Professional Sales